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Branded Plugin · API2Cart

Your Brand, Not Ours: White-Labeled Store Connection

Generate a connection plugin with your own name, description, and logo. Store owners install, click Connect, and never see “API2Cart” anywhere in the process.

Branded Plugin

Connecting an open-source store (Magento, WooCommerce, PrestaShop, OpenCart) traditionally means asking the store owner for FTP credentials — something most merchants are, understandably, reluctant to hand over.

The Plugin Builder generates a connection plugin that installs the bridge automatically, with your branding throughout. Vendors do not need FTP access, and store owners never share it — it never leaves their own admin panel.

How it works

How Branded Plugin Works in API2Cart

  • Customize plugin name, description, and logo before generating it
  • Distribute it yourself — your website, or an app marketplace listing
  • Store owner installs, clicks Connect, and a store_key is generated automatically
  • For hosted platforms (Shopify, BigCommerce, Lightspeed), no bridge or FTP needed at all
Your Brand, Not Ours: White-Labeled Store Connection flow diagram
POST /v1.1/account.cart.add.json

Example request

{
  "cart_id": "Magento2Api",
  "store_key": "generated-when-owner-clicks-connect"
}
# The store owner never sees API2Cart — only your brand.

Use Cases for Branded Plugin

01

White-Label SaaS

Ship an integration that looks entirely like your own product.

02

Agency Onboarding

Clients install a plugin with your agency’s name, not a third party’s.

03

App Marketplace Listings

List your own branded plugin on a platform’s app store.

04

Faster Trust

Merchants connect faster when they recognize the brand asking.

Supported Platforms
Shopify · WooCommerce · Magento 2 · BigCommerce · PrestaShop · OpenCart · Wix · Squarespace · Ecwid · Lightspeed · + 65 more

Frequently asked questions

The things people ask before using Branded Plugin.

Do I need to share FTP credentials?

No. The plugin installs the bridge itself, inside the store’s own admin — credentials never leave it.

Can I fully customize the plugin?

Yes — name, description, and logo are all yours before you generate and distribute it.

Does this work for hosted platforms too?

Yes. Shopify, BigCommerce, and Lightspeed use platform-specific auth instead of a bridge — no FTP either way.

How do I distribute the plugin?

Any way you like — a download link on your site, or a listing on the platform’s app marketplace.

Ship a connection experience that looks entirely like your own product.

Ready to build yours? Open the Plugin Builder guide or browse all available plugins.

Do I need to share FTP credentials?

No. The plugin installs the bridge itself, inside the store’s own admin — credentials never leave it.

Can I fully customize the plugin?

Yes — name, description, and logo are all yours before you generate and distribute it.

Does this work for hosted platforms too?

Yes. Shopify, BigCommerce, and Lightspeed use platform-specific auth instead of a bridge — no FTP either way.

How do I distribute the plugin?

Any way you like — a download link on your site, or a listing on the platform’s app marketplace.