Published 15 January 2021 | Updated 13 October 2022 | Natalia Kovalchuk

Since the efficiency of your business as a shipping management solution provider depends entirely on your ability to automate retail operations, it is imperative to ensure that your software has a reliable integration with eCommerce platforms and marketplaces. This includes the smooth Amazon shipping integration. Why is this so important?

Many shipping management software providers have found their businesses explode back in 2020 due to the COVID-19 lockdown. This is because of exponential growth in their new customers who have started selling products online through various marketplaces. Еhe number of consumers who continue to shop from the comfort of their homes will grow in 2021 and beyond. It means that SaaS app providers in the shipping management industry should focus on improving their services and offering advanced automation features.

Full integration with marketplaces and eCommerce platforms allows you to offer superior services to your target niche. It allows e-shop owners to create shipping labels with ease, provide tracking numbers to their customers, and control the delivery process with the help of your solution. However, to provide these features, you need to focus on integrating your shipping software with various platforms. Of course, it also includes connecting to Amazon.

The Importance of Marketplace Integration for Shipping Software Providers

Amazon API Integration

Amazon API Integration

Explore how to develop the connection with Amazon marketplace easily and fast.


So why is it so important to connect your business to all the major marketplaces that exist today? Connecting to a variety of eCommerce platforms and marketplaces used by your target niche is essential for any B2B solution. Especially for shipping management software providers, for a number of reasons. We'll explore them all below.

First, you need to integrate your solution with the platforms and marketplaces used by your customers because you want to help them automate their tasks. The right integration allows eCommerce store owners to automate and better organize order management, shipping, and other repetitive tasks with solutions like yours.

Second, you need to integrate your business with the platforms used by your customers to access their data. With integration, you'll be able to access their valuable data and work with it to provide better services. This includes data about orders, customers, products, inventory and the list goes on.

Third, you should integrate your business with the leading marketplaces like Etsy, eBay, and of course Amazon to grow your customer database and increase your market reach. The more integrations you set up, the higher your chance of diving into new markets and increasing your market share.

Aspects of Amazon Integration with Shipping Solutions

According to Statista, Amazon grew exponentially in 2019, reaching a whopping new income of $11 billion and selling ten billion products to hundreds of millions of customers worldwide. As the world's largest retailer, Amazon continues to grow and impact retail market.

With over 2 million eCommerce stores currently on this platform, integrating your shipping software with this marketplace can help you tap into a vast network. It allows you to grow your customer database, expand your service offerings, and increase your profits.

Nevertheless, the integration process with this huge marketplace is anything but easy. Not only is the integration quite time-consuming, but it also requires hiring a team of developers to set up and continuously update the integration. Because Amazon's API is outdated, it requires specialized knowledge of experienced developers who have done similar integrations before.

To top it all, the costs associated with the integration are out of this world. The average monthly salary of a developer can be more than $10,000, while the minimum contract for a good integration can exceed six months.

Developing integration with Amazon is a long-term process. It requires constant improvements and bug fixes. Fortunately, there is the alternative to hiring a developer or a team of developers. It is a straightforward one and involves using API2Cart.

Thanks to API2Cart unified API, you can integrate your software with 40+ platforms and marketplaces in no time. Additionally, you don't have to worry about the maintenance or constant updates of the integration. API2Cart's team will take care of it.

Integrating your shipping management software with multiple eCommerce platforms and marketplaces like Amazon gives you access to a huge database of over 1 million potential customers. It saves you an incredible amount of time and money and allows you to enjoy a larger and happier customer base.

Issues Related to Developing the Connection with Amazon

eCommerce software providers can face a lot of challenges and difficulties throughout the time of connecting with Amazon.

Integrating Amazon with your shipping software is a time-consuming process, requiring a dedicated developer who can spend around 2 months on its creation. If the developer is inexperienced with Amazon’s peculiarities, it will take even more time to complete. Also, Amazon’s API is quite old and requires certain skills and knowledge. Working with products, shipments, and so forth can only be done using CSV or XML files.

Another difficulty you might encounter during integration development is Amazon’s API guidelines, which are quite complicated to use and manage as they do not contain any actual examples. Additionally, the support team at Amazon does not respond quickly enough to an issue, so you may be expected to wait more than 24 hours to fix a particular problem.

How to Start with Amazon Shipping Integration?

No matter how terrifying shipping software integration with Amazon may sound, the good news is that you don't have to lift a finger to connect with tens of thousands of potential customers. Thanks to API2Cart's integration solution, you can get a robust integration within days and start offering your shipping management services to your target customers who list their stores on Amazon.

To start using API2Cart functionality, you have to register your free account. After that, you will need to add your customers’ stores that are listed on Amazon. Then you will be able to see all the available data from there. It includes the info about the orders, products, etc.

To connect Amazon SP-API to API2Cart account, you need to fill out the credentials, which is shown in the screenshot below:


The seller account that is needed to be connected to API2Cart should have an active "Professional" selling plan.

The step-by-step instruction on how to connect Amazon to API2Cart with detailed examples you can find in this guide.

Once your business is integrated with Amazon, you’ll be able to seamlessly import orders, update tracking info & order statuses, automate e-retailers’ tasks, create shipping labels, customize shipping tasks, and create detailed reports for your clients.

API2Cart supports many API methods that allow your shipping software to access and manage Amazon data. It includes the info about order and product details. You can also check out our API Documentation for further details.


Developing Amazon shipping integration can bring significant benefits to your business. However, it is not easy to set it up without the help of skilled developers or a specialized solution like API2Cart.

API2Cart comes with flexible pricing and a 30-day trial period. You can try API2Cart for free during this time and see how it works for Amazon shipping integrations. If you want to learn more about how API2Cart can help you get an edge over your competitors in the shipping management software industry, do not hesitate to contact us now.