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Business

Khrystyna Oliinyk

When it comes to the B2B marketing space here in 2019, there are lots of different angles you can take. You could opt for tried-and-tested routes that have proven to work over and over again but may not be so popular as they once were; nor yield a higher return,...

Khrystyna Oliinyk

eCommerce shipping software is a solution that helps online retailers automate label printing, order processing, and package tracking, simplifying the entire shipping workflow. If you're wondering how to choose shipping software for your eCommerce store step by step, the questions below cover the essentials to evaluate before signing a contract....

Khrystyna Oliinyk

Building a mobile app for a web store is now easier, simpler and more affordable than ever. A mobile app building system is a platform that lets online store owners create and publish their own mobile apps without needing to know how to code the app itself. If you want...

Khrystyna Oliinyk

For B2B marketers, reaching target audiences is a laborious and complicated task. They need to juggle between various channels and campaigns, at the same time analyzing a large volume of data in order to be able to tailor their efforts to suit different audience segments. That’s where marketing automation comes...

Khrystyna Oliinyk

Editorial update (August 2026): The original 2019 list contained renamed and discontinued products plus stale pricing. Product names were updated and volatile price claims were removed. Marketing automation platforms help teams manage repetitive work such as audience segmentation, lifecycle messaging, lead nurturing, and campaign orchestration. The right choice depends on...

Khrystyna Oliinyk

Inventory management is not an easy task for many eCommerce businesses. There is always a risk of having too much or too little stock. An inventory management system (IMS) is software that helps prevent such situations by automating the inventory management process as much as possible. However, false beliefs and...

Anastasia Kholod

Editorial update (August 2026): Empty paragraphs and universal-coverage language were removed; platform-specific PIM coverage was clarified. Why PIM software needs eCommerce integrations PIM (Product Information Management) software centralizes product information, such as names, descriptions, categories, images, attributes, variants, and other catalog content, and distributes it across sales channels. To exchange...

Khrystyna Oliinyk

Editorial update (August 2026): A duplicated category-method row was removed, deprecated product-variant wording was replaced, and platform-specific behavior was clarified. Why dropshipping software needs eCommerce integrations Dropshipping lets retailers sell products without holding inventory themselves; suppliers or fulfillment partners ship orders directly to customers. Automation software coordinates the product, inventory,...

Khrystyna Oliinyk

Originally published as a forecast for 2019, this article reviews eight technologies and customer-experience practices that were gaining momentum in eCommerce at the time. Many later became established capabilities, while the forecasts and source statistics below should be read in their original historical context. Augmented Reality (AR) and Virtual Reality...

Khrystyna Oliinyk

What is Third Party Logistics and Why Do You Need It? The rise of eCommerce has been meteoric, and it’s led to a massive increase in the need of third party logistics. There are estimated to be at least 1.3 million e-commerce companies in North America, and because the online...

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