Business

14 July 2022 | Anastasia Kholod

In these unstable economic times, with consumers increasingly wary of spending on products and services, price is becoming a critical factor in a consumer's purchasing decision. Many companies need to keep prices low to be competitive -- but how low is too low? When should prices change -- in either... Read More

15 February 2022 | Anastasia Kholod

Shopping platforms have become the common ground for both B2C and B2B eCommerce. For e-retailers, they serve as the basis for building their online stores. As business scales, the need for various B2B services appears. They get help from order, inventory and shipping management solutions, accounting, e-mail marketing, and other... Read More

30 June 2020 | Anastasia Kholod

A web API is a point of interaction or a service touchpoint in other words. It means that it’s audience is part humans, part machines. That’s why it is so important to build an API around the demands of its consumers and ensure smooth and intuitive user experience. Designing an... Read More

8 April 2025 | Anastasia Kholod

How to Become the Optimal Shipping Management Solution? In order to flourish and expand the customer base, shipping software vendors need to keep an eye on ways to become more useful and versatile. And the optimal way to fit the needs of wider customer segments is to integrate your shipping... Read More

30 June 2020 | Anastasia Kholod

If you assume you can leave integration issues behind right after the integration is deployed, think again. Unless it is someone else’s job to take care of the further maintenance, you might get into trouble. Actually, as soon as the API has gone live and there are active users it... Read More

14 November 2022 | Lexy Mayko

No matter what B2B solution you offer, it is aimed to be cooperative so that more people will find it useful and love it. Though the general idea of making your system and the cloud services that your clients use talk and exchange data is great, you can make it... Read More

30 June 2020 | Anastasia Kholod

Developers sometimes underestimate the importance of APIs, especially those whose main specialization is not APIs. They may regard this task as insignificant and distracting from the main duties so they rush to release it as soon as it barely does what it is supposed to do, instead of elaborating it... Read More

14 April 2025 | Anastasia Kholod

There are many good reasons for why you might want or need to integrate your software with other systems: cross-system data synchronization isolation from trading partners business process automation Whichever is yours, one of the integration choices that you make as an eCommerce B2B solution is what shopping carts to... Read More

24 June 2020 | Lexy Mayko

Thought you could retrieve any detail your client would want? Now you can get even more! Let your system know if a product attribute is displayed on the storefront and how. Second in a dropdown list? Seventh in a textbox? Not a problem to extract and use this information to... Read More

24 June 2020 | Lexy Mayko

Today we are proud to present to you an interview with Oleg Lesov, Co-Founder and CEO of Softcube, a ready-made solution for personalized merchandising and product recommendations for eCommerce. In the interview, he shares his experience, a point of view on the role of integration with shopping carts for B2B... Read More