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eCommerce

Khrystyna Oliinyk

API2Cart makes every effort to implement our customer’s requests. Today, we are glad to announce the new functionality. API2Cart has added new order.shipment.tracking.add method. It is supported for Shopify and Woocommerce for now. Let’s unpack this method a bit. Order.shipment.tracking.add method allows to add tracking numbers and tracking urls to...

Khrystyna Oliinyk

Do you think that video can serve only as a way of entertainment and education? Well, think again. Nowadays, videos can serve as a means to sell products. Not surprised? In this article, we will tell about basic interactive video software features, some top platforms for creating shoppable videos, and...

Anastasia Kholod

Automation seems to be a buzzword these days in just about any industry. With the rise of robotics, artificial intelligence (AI) and increasingly “smarter” systems, automation has found its way into just about every area of business. However, dropship automation was around long before this trend spread to other industries...

Khrystyna Oliinyk

Personalization is a hot subject over the past years in eCommerce world. The concern is that as customers get personalized experience in B2C, they expect the same treat in B2B. Buyers also want content and experiences tailored to their company, which provides valuable assistance to their decision-making. According to the...

Anastasia Kholod

API2Cart always strives to improve our integrations to power our clients with more opportunities to ease and advance retailers’ business. This time we’ve added basket item.add method for Magento and WooCommerce. Its name speaks for itself: the method is for inserting products into visitors carts. There are quite a few...

Khrystyna Oliinyk

Online retailers are always enthusiastic about implementing new technologies that may win them new sales. Chatbots hit the market quite recently, but have already promoted themselves as one of the best customer support option. It is not surprising, that chatbot eCommerce market is expected to grow of over 37% through...

Khrystyna Oliinyk

Welcome to the May edition of our regular monthly wrap-up of B2B eCommerce news. Here is the list of topics you will find covered in this article: Gyro research shows B2B buyers want to feel ‘confident optimism’ when they form marketing relationships B2B marketers can do more to unlock the...

Khrystyna Oliinyk

You open online store, add your products on new sales channels, expand the assortment, start selling abroad, open new warehouses. Amount of orders increase exponentially. At one moment you understand that it gets difficult to manage it all. Handling an expanding retail business without a special software is quite a...

Khrystyna Oliinyk

B2B and B2C are two different business models. Their main difference is in target audience, which defines distinctions in marketing strategies. B2B marketing strategy has its peculiarities compared to marketing to a general consumer. In this article, we’ll take a look at what sets B2B marketing apart from B2C. Decision-Making...

Khrystyna Oliinyk

According to Forbes, in 2017, the programmable web listed 16,590 APIs in the database and the number is increasing insanely ever-since. The trend of using API systems is accelerating owing to its power to ensure the customer-driven platform revolution of the businesses. It is today used to make a business...

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