eCommerce

11 April 2022 | Khrystyna Oliinyk

It seems like everybody heard about eCommerce, but what exactly this term means? eCommerce, short for “electronic commerce”, implies the transactions across the Internet. It covers a range of different types of business, from online shopping to Internet banking. Today, it is one of the most popular ways of buying... Read More

29 September 2020 | Khrystyna Oliinyk

The world is gearing up for a mobile-first future, with more and more people now preferring the use of smartphones and tablets over laptops and PCs. A Google study on customer interaction discovered that users are two times more likely to interact with brands on mobile than they are on... Read More

20 April 2022 | Khrystyna Oliinyk

Have you ever come across a mobile application and said to yourself, “I could’ve made that better!” If you have—here’s your chance. Application Program Interfaces or APIs allow developers to use existing data from other developers and leverage its power for their own applications. APIs are the foundation of many... Read More

31 August 2022 | Khrystyna Oliinyk

Sooner or later every retailer faces the difficulties with control over the quantity of products and orders: errors in fulfilling orders, shipping goods, overselling, etc. To cope with the challenges of the rapidly growing e-retail business, they are looking for a solution that will automate and streamline part of the... Read More

18 May 2021 | Khrystyna Oliinyk

A well-planned email marketing automation strategy can save you a ton of time and effort. These workflows are great for getting the right message to the right person at the right time. Here are seven important email workflows for marketing automation. Welcoming New Subscribers The first thing you’ll want to... Read More

14 November 2021 | Khrystyna Oliinyk

Marketplaces have entirely changed the face of eCommerce. Almost all people start their product searches and make purchases on marketplaces. For retailers marketplaces are a great additional sales channel to present their products to millions of customers. But selling on multiple platforms, including marketplaces present some challenges. Processing orders from... Read More

15 September 2020 | Khrystyna Oliinyk

Over the last years chatbots have been gaining ground in the eCommerce market, bringing a new insight into retail and customer support. This technology has changed the way we buy, work and interact online. However, a lot of companies are still on the fence of whether chatbot fits into their... Read More

15 September 2020 | Khrystyna Oliinyk

Welcome to the July edition of our regular monthly wrap-up of B2B e-commerce news. Here is the list of topics you will find covered in this article: What B2B Marketers Can Learn From B2C Marketers The Future Of B2B Marketing: A Much-Needed Human Touch 5 Marketing Trends B2B Brands Need... Read More

18 May 2021 | Khrystyna Oliinyk

Today, eCommerce industry is unthinkable without email marketing automation. It has been winning back customers, recovering lost revenues and nurturing relationships with clients since the very beginning of eCommerce. For running the functions above email marketing automation software needs to use various data from stores like customers, orders, product descriptions,... Read More

15 September 2020 | Khrystyna Oliinyk

This is known that multi-channel retail has deeply rooted in the eCommerce world, helping more and more online businesses to reach customers on various platforms. However, choosing the right solution for each business is extremely difficult as almost every software likes to spice up its functionality to seem better than... Read More